NEWS · AUG 10, 2026 Hikino AI launches RAV, now generally available in North America Read the announcement →
Now generally available North America

Meet RAVThe Revenue Control Plane for the IT Channel

RAV replaces the 6-10 disconnected systems most VARs run on, from CRM to portals to spreadsheets, with one platform where AI does the busywork and you stay in control. Every deal on a single thread: quote → order → shipment → invoice → payout.

AI built in, not bolted on Live distributor integrations You approve, AI acts, you can undo
Live distributor integrations TD SYNNEX Ingram Micro Arrow Crayon D&H
// 01 · The problem

Your CRM was never built to resell IT

Legacy CRMs were built for companies selling their own product to one customer. A reseller’s deal has four players: vendor, distributor, you, and your customer. Forcing that into a regular CRM means workarounds, admins, and things that break.

Vendor Distributor VAR Customer HIKINO

Vendor ⟷ Distributor ⟷ VAR ⟷ Customer · mediated by Hikino

Legacy Enterprise CRM’s
Built for one seller and one buyer. One currency, one tax code. Everything else is a workaround.
The IT VAR reality
Deal registration, vendor approvals, special pricing, ship-and-debit, MDF claims, 80+ currencies, real-time FX, multi-tax.
Hikino is channel-native
Designed from day one around how resellers actually buy and sell.
// 02 · The RAV platform

Built for channel economics,
not adapted to them.

Built for the channel from day one, with the AI working inside the platform itself.

01
The action layer

Quote-to-cash on one thread

  • Quotes priced from live vendor & distributor catalogs
  • Orders, POs, and shipments in one record
  • Invoices matched, payouts tracked
  • Margin visible in real time
02
The “20%” layer

Channel money layer

  • Deal registration & vendor approvals
  • Special pricing & ship-and-debit
  • MDF, co-op claims & rebates
  • Every renewal tracked, nothing lost in an inbox
03
The intelligence layer

Proactive by design

  • Problems caught before your customer sees them
  • Views for CEO, sales, ops, services, and IT
  • One shared truth across every team
  • Flags issues before you even ask
04
The governance layer

AI with adult supervision

  • AI only does what you allow
  • Approvals have owners and rules
  • A full record of everything AI does
  • Undo anything, anytime
// The hard part

The “20%” is our entire surface area

Deal registration, ship-and-debit, MDF, vendor-program compliance: the messy work generic software ignores is most of the job in the channel. We built for it first.

Deal registrationShip-and-debitMDF & co-opVendor program tiersMargin leakage

“The remaining 20% … is still what separates a useful wedge from a true replacement.”

Seema Amble, a16z · “Is Software Losing Its Head?” (2026)

// Proof · a working VAR

Live in production at Clutch Solutions

“Hikino transformed Clutch into a systemized company via the RAV platform. The connective tissue between our functions now lives in the AI platform… we exceeded our prior-year revenue in the first half of FY26. While the product is new, the proof is not.”
GB
Garrette BackieChief Executive Officer, Clutch Solutions
CRN 2026 Fast Growth 150 Inc 5000 On RAV in production since July 2026
// 03 · Why now

The big players are already moving

The channel’s giants are betting on AI. None of them runs your business. RAV does.

01

AI is already doing the buying

Ingram Micro’s agentic transactions grew multiples in a single quarter; TD SYNNEX is investing through Destination AI and calls AI “an expected component of enterprise infrastructure.”

02

A $4T channel, accelerating

Omdia projects the channel will generate more than $4 trillion in value in 2026, with partner-delivered sales growing 6.7% year over year.

03

Software’s next users are AI

Gartner places up to $234B of application software spend, roughly 20% of enterprise SaaS, “at risk” by 2030 as AI agents, not people, become software’s primary users.

Sources: Omdia channel research (2026) · Gartner · Ingram Micro quarterly results · TD SYNNEX Destination AI

// 04 · Built for your size

Five tiers, one platform

Simple annual pricing that matches the size of your business.

XS
[Revenue range: $5M-$25M]

Core quote-to-cash for growing resellers.

S
[Revenue range: $25M-$50M]

Full channel-program automation.

M
[Revenue range: $50M-$100M]
★ Most popular

Multi-currency and multi-jurisdiction tax activate.

L
[Revenue range: $100M-$200M]

Vendor-program tiers and enterprise SLA.

XL
[Revenue range: $200M-$500M]

Custom configuration; SOC 2 Type II.

// 05 · Company

Founded by channel operators

Hikino was built by operators who have lived every workflow RAV automates. One bet from day one: build RAV around how the channel actually works, then put the AI inside it rather than on top.

JM

Jasen Meece

CEO

“The next wave of defining AI companies will not be copilots bolted onto legacy software; they will be operating systems that run entire industries. RAV and the IT channel are our first proof.”

AS

Aaron Smith

CTO · Architect of RAV

“An agent is only as good as the record it acts on. LLMs give our agents reasoning; MCP gives them hands; and our governance layer gives them boundaries.”

// Get started

See RAV on your own deals

Book a demo and watch RAV run a real deal from quote to payout, with you in control the whole way.